Typography is the art and skill of arranging type. It is one of the most important skills a designer should possess and is not only making the words readable. According to CreativeBloq Staff (2017), the choice of typeface and how to match it with the layout, grid, colour scheme, and design theme is what affects the quality of a design. One of the factors graphic designers need to consider is the size of typefaces since words set in different typefaces occupy varying amounts of space on the page. Leading is the vertical space between each line. For readable body texts, the leading value should be more than the font size.Kerning refers to the spacing of characters and is applied uniformly (CreativeBloq Staff, 2017).
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